GHL Agency
Starter Prompt Pack

Write a 3-sentence cold DM for a [niche] business owner introducing my GHL-powered marketing agency. Feel human, not salesy, mention ONE pain point (slow lead response), end with a soft CTA asking if they're open to a quick chat. Under 60 words.

Write 10 cold email subject lines for a marketing agency targeting [niche] business owners. Make 5 curiosity-based, 3 pain-point-based, and 2 results-based. Avoid spam words like "free" or "guaranteed". Goal: high open rates.

Generate 10 irresistible lead magnet titles for [niche] business owners. Each should promise a specific, fast result. Format: [Number] + [Outcome] + [Timeframe]. Example: "5 Texts That Book Appointments in 24 Hours".

Write 7 scroll-stopping hooks for Facebook/Instagram ads targeting [niche] owners struggling to get leads. Mix question hooks, bold statement hooks, and story hooks. Each hook should grab attention in the first line.

Write a LinkedIn connection request + 2 follow-up messages (3 days apart each) targeting [niche] business owners. Goal: book a discovery call. Professional but conversational. No pitching in message 1.

Create a 5-minute VSL script outline for a GHL agency targeting [niche] businesses. Include: Hook (30s), Pain Agitation (60s), Solution (60s), Social Proof (60s), Offer Breakdown (60s), CTA (30s).

Write a 3-message SMS sequence to reactivate cold leads in a [niche] business's old database. Message 1: Re-engage with curiosity. Message 2 (24hrs later): Soft offer. Message 3 (48hrs later): Final nudge with urgency. Each under 160 characters.

Write a Google Business Profile post for a [niche] business to attract local leads. Include a pain point, brief solution, social proof placeholder, and a CTA with a GHL booking link. Under 1500 characters. Conversational tone.

Write a text message script for a [niche] business owner to send to satisfied clients asking for referrals. Casual, not pushy. Include a simple incentive mention. Should feel like a friend texting, not a corporation.

Act as a market researcher. For [niche] businesses in [location], identify: 1) Top 3 pain points getting clients, 2) Objections to marketing services, 3) Their dream outcome, 4) The exact words they use to describe their problems.

Write registration page copy for a free webinar targeting [niche] business owners. Title: "[Webinar Title]". Include: compelling headline, 3 bullet points of what they'll learn, speaker bio placeholder, date/time placeholder, urgency element (limited spots), and a registration CTA button. Under 300 words.

Create a blog post outline optimized for local SEO for a [niche] business in [city]. Target keyword: "[keyword]". Include: title tag (under 60 chars), meta description (under 155 chars), H1, 5 H2 subheadings, 3 internal link suggestions, and a local CTA. Goal: rank for "[niche] + [city]" searches.

Write a partnership outreach email from a GHL agency to a complementary business (e.g., web designer, bookkeeper, or coach) serving [niche] clients. Propose a referral exchange or joint offer. Emphasize mutual benefit, keep it brief, include a specific collaboration idea. Under 200 words.

Act as a positioning strategist. Write a one-page competitive differentiation document for a GHL agency targeting [niche] businesses. Include: 5 key differentiators vs. generic marketing agencies, a unique value proposition statement, 3 proof points (placeholders), and a positioning tagline. Format for easy sharing with prospects.

Write a voicemail drop script for cold outreach to [niche] business owners. Under 30 seconds when read aloud. Include: your name, one specific result you've delivered, a curiosity hook, and a simple callback CTA. No hard selling. Sound like a real person, not a recording.

Write a GHL SMS auto-response that fires within 60 seconds of a new Facebook ad lead. Greet by first name, reference the opt-in, ask one qualifying question, hint someone will follow up. Under 160 characters.

Write a 5-day email nurture for leads who opted into my free lead magnet for [niche] businesses. Day 1: Deliver + warm welcome. Day 2: Pain story. Day 3: Educational value. Day 4: Social proof. Day 5: Soft discovery call pitch. Conversational, short paragraphs.

Write a 3-step follow-up for leads who booked but didn't show. Step 1 (same day): Empathetic reschedule text. Step 2 (next day): Email with value + reschedule link. Step 3 (Day 3): Final "breaking up" text with urgency. Match [niche] context.

Write a follow-up email within 1 hour after a discovery call where the prospect said "I need to think about it." Recap their pain points (placeholders), reinforce ROI, address objection [objection], include soft next step. Under 300 words.

Write a 3-part appointment reminder for a [niche] business: 1) 24 hours before (email + SMS), 2) 2 hours before (SMS only), 3) 30 minutes before (SMS only). Keep SMS under 160 characters. Friendly, not robotic.

Create a 5-question chatbot flow to qualify leads for a [niche] business. Filter for: budget, timeline, problem severity, decision-maker status, location. Write 2–3 button answer options per question. Booking CTA for qualified leads; soft redirect for others.

Write a re-engagement email for leads who went cold 90+ days ago in a [niche] GHL CRM. Include 3 subject line options. Body: brief, curious, zero pressure, one CTA. Should feel like a human checking in, not a system email.

Write a follow-up (email + SMS version) for a prospect who said your services are too expensive. Reframe cost as investment with ROI placeholder, offer an alternative entry point (smaller package or payment plan). Do not be defensive.

Write a short case study email for [niche] clients. Format: Client description → Problem → GHL solution → Results (placeholder numbers) → CTA. Under 250 words. Storytelling style, not corporate.

Write an SMS after receiving a referral from an existing client. Thank them, mention a small reward placeholder, and subtly introduce one additional service. Warm and personal. Under 160 characters.

Write an SMS to send immediately after leaving a voicemail for a [niche] prospect. Reference the voicemail, restate the value prop in one sentence, and include a GHL booking link. Under 160 characters. Casual and direct.

Design a 7-day multi-channel follow-up sequence for new [niche] leads in GHL. Map out: Day 1 (SMS + email), Day 2 (SMS), Day 3 (email), Day 4 (voicemail drop), Day 5 (SMS), Day 6 (email with case study), Day 7 (final "breaking up" SMS). Write the copy for each touchpoint.

Write a 3-message follow-up sequence after sending a quote to a [niche] prospect. Message 1 (1hr, email): Confirm receipt + offer to answer questions. Message 2 (24hrs, SMS): Quick check-in. Message 3 (72hrs, email): Add urgency with limited availability or price lock. Each concise and non-pushy.

Write a follow-up email for a prospect who said "I need to talk to my partner/business partner." Provide a one-page summary they can share (key benefits, ROI, timeline, investment). Make it easy for them to sell it internally. Under 200 words for the email; include the shareable summary as a separate section.

Write a follow-up email to send within 24 hours of meeting a [niche] business owner at [event name]. Reference the conversation topic, share one relevant resource, and suggest a follow-up call. Personal and specific — not a mass email. Under 200 words.

Write a warm, professional welcome email for a new client joining my GHL agency. Include: what they can expect in the first 7 days, dedicated point of contact, how to reach us, and a link to their onboarding form. Excited but confident tone. Under 300 words.

Create a comprehensive onboarding questionnaire for a new [niche] client at my GHL agency. Cover: business background, target customer, current marketing, brand voice, competitors, 30/60/90-day goals, login credentials needed, and communication preferences.

Write a 60-minute kickoff call agenda for a new [niche] client. Sections: intro/rapport (5 min), questionnaire review (15 min), goal alignment (10 min), tech setup walkthrough (15 min), workflow review (10 min), Q&A (5 min). Add talking points for each section.

Write a step-by-step SOP for setting up a new GHL sub-account for a [niche] client. Include: account creation, branding setup, pipeline creation, calendar/booking setup, automation triggers, and integration checklist. Written for a team member to follow without supervision.

Write a "Client Communication Policy" document for new agency clients. Cover: response times, communication channels, revision policy, monthly reporting schedule, escalation process, and office hours. Firm but friendly tone. Under 400 words.

Create a client-facing 30-day onboarding checklist for a GHL agency. Week 1: Setup & Access. Week 2: Campaign Launch. Week 3: First Optimization. Week 4: First Report + Review. Separate what the CLIENT does vs. what the AGENCY handles.

Write an email requesting all tech access needed to set up a new client's GHL account. List what's needed (Facebook Ads Manager, Google Business, website access, etc.) with clear instructions for each. Reassure them about security. Friendly, confident tone.

Write a "Setting Expectations" email to send after the kickoff call. Cover: realistic timelines for results, what success looks like in month 1 vs. month 3, what we need from the client to succeed, and how to avoid common pitfalls. Confident and transparent.

Write a 2-minute script for a welcome video walking a new [niche] client through their GHL client portal. Cover: how to check their dashboard, view leads, see upcoming appointments, and contact their account manager. Friendly, clear, jargon-free. Include visual cues for screen recording.

Write 3 milestone check-in emails for a [niche] client: Day 30 (celebrate early wins + share metrics), Day 60 (optimization update + next phase preview), Day 90 (full results recap + renewal conversation opener). Each under 250 words. Confident, data-driven tone.

Create an internal team handoff document template for when a new [niche] client is onboarded. Include: client overview, goals, key contacts, brand voice notes, login credentials location, assigned team members, deadlines, and red flags to watch for. Written for internal team use only.

Create a 30-day client satisfaction survey for a GHL agency. Include 8 questions covering: overall satisfaction, communication quality, results vs. expectations, team responsiveness, NPS score (0–10), and one open-ended improvement question. Keep it under 3 minutes to complete.

Write 3 Facebook ad variations for a [niche] business targeting [audience]. Variation A: Problem-agitation-solution. Variation B: Social proof/results. Variation C: Curiosity/question. Include headline (40 chars max), primary text (125 chars for mobile), and CTA button suggestion.

Write full landing page copy for a [niche] lead generation funnel. Include: hero headline + subheadline, 3 benefit bullets, social proof section (placeholder), short form intro, trust signals, and footer disclaimer. Conversion-optimized. Under 400 words total.

Write copy for a thank-you page after a [niche] lead opts into a free offer. Confirm signup, set expectations for next steps, and introduce a low-ticket upsell at $27–$47. Create curiosity without being pushy.

Write a 5-email sequence for leads from a paid Facebook ad for a [niche] business. Email 1: Deliver lead magnet. Email 2 (Day 2): Value + story. Email 3 (Day 3): Testimonial. Email 4 (Day 4): Offer intro. Email 5 (Day 5): Urgency close. Each under 200 words.

Write 3 retargeting ad scripts for people who visited a [niche] landing page but didn't opt in. Objection 1: "I'm not sure it works." Objection 2: "I don't have time." Objection 3: "I've tried this before." 2–3 sentences each.

Write a full sales page for a GHL agency offering "Done-For-You Lead Generation" to [niche] businesses at $[price]/month. Sections: Hero, Problem, Why us, What's included, Results/proof, FAQ (5 questions), and final CTA. Confident, direct, no fluff.

Write a 2-message sequence for leads who started a [niche] inquiry form but didn't finish. Message 1 (email, 1 hour later): Curious, helpful. Message 2 (SMS, next day): Short, direct. Both should make completing the form feel easy and low-pressure.

Write a free online workshop invitation email for a [niche] marketing agency. Topic: [workshop title]. Include: 3 learning bullet points, who it's for, date/time placeholder, and a clear RSVP CTA. Build excitement without overpromising. Under 250 words.

Write Google Search ad copy for a [niche] lead generation service. Create 3 ad groups targeting different intent levels: 1) Problem-aware ("[niche] struggling with [problem]"), 2) Solution-aware ("[niche] marketing agency"), 3) Brand/competitor. For each: 5 headlines (30 chars max) and 2 descriptions (90 chars max). Include sitelink suggestions.

Write a 30-second video ad script for a [niche] lead gen offer on Facebook/Instagram. Structure: Hook (3 seconds — pattern interrupt), Problem (7 seconds), Solution (10 seconds), Proof (5 seconds), CTA (5 seconds). Include visual direction notes for each section. Written for a talking-head format.

Write a sales page for a $[price] tripwire offer: "[Tripwire Product Name]" for [niche] business owners. Include: urgency headline, 5 bullet points of what's inside, "what it's worth vs. what you pay" comparison, 3 bonuses, guarantee, and buy button CTA. Short, punchy, designed for impulse buyers.

Create a 20-point funnel audit checklist for a [niche] client's existing marketing funnel. Cover: ad copy, targeting, landing page speed, headline clarity, form friction, thank-you page, email deliverability, SMS opt-in compliance, follow-up timing, and conversion tracking. Format as a professional client-facing deliverable with pass/fail/optimize ratings.

Write a monthly performance report email for a GHL agency. Include: month overview, key metrics (leads, calls booked, revenue — placeholders), what worked, what we're optimizing, and next month's focus. Professional but readable. Under 400 words.

Write a casual monthly check-in SMS from an agency to a client. Feel personal, briefly reference results, ask how they feel about progress, invite a quick call if they want to chat. Under 160 characters.

Write a response email to a client unhappy with their 30-day results. Acknowledge frustration, take responsibility where appropriate, explain adjustments being made, give a realistic revised timeline, and offer a goodwill gesture. Calm, confident, solution-focused.

Write an email to an existing client introducing add-on service [service name]. Frame as exclusive to current clients. Explain the benefit in terms of THEIR results, not your features. Include social proof placeholder and soft CTA. Under 250 words.

Write a proactive retention email sent 60 days before a client's contract ends. Recap their wins, preview what's coming next quarter, and make staying feel like the obvious choice. Include a limited-time renewal incentive placeholder. Warm, confident tone.

Write an email asking a happy client for a testimonial or case study. Make it easy — offer to write it for them based on a short call or 3 quick questions. Explain how it benefits them too (free PR, exposure). Under 200 words.

Write a graceful offboarding email for a client who's canceling. Thank them, offer a clean handoff, ask for honest feedback (link to a short form), leave the door open for future work, and wish them well. No guilt-tripping. Professional and warm.

Write a 45-minute Quarterly Business Review agenda for a [niche] client. Sections: Results recap with metrics (10 min), ROI analysis (5 min), wins and learnings (10 min), next quarter strategy (10 min), growth opportunities / upsell discussion (5 min), Q&A (5 min). Include talking points and placeholder metrics for each section.

Write an email to send when GHL engagement data shows a client is disengaging (not logging in, not responding to reports, fewer leads being worked). Acknowledge their busy schedule, highlight recent wins they may have missed, offer a 15-minute "realignment call," and reinforce the value they're getting. Non-confrontational and helpful.

Write a client anniversary email (1 year working together) and accompanying SMS. Email: Celebrate the milestone, recap key achievements (placeholder metrics), share what's ahead, include a small gift or bonus offer. SMS: Short, warm congratulations with a link to a personalized thank-you video (placeholder). Make it feel genuinely personal.

Write a service upgrade proposal email for a [niche] client currently on your basic package. Present the upgrade as a natural next step based on their results. Include: current results summary, what the upgrade adds, projected ROI improvement, investment comparison, and a "let's discuss" CTA. Under 350 words. No pressure, just logic.

Write an email launching a client referral program for your GHL agency. Include: program details (reward for referrer and referee), how it works in 3 simple steps, who makes a good referral, a pre-written message they can forward, and a tracking link placeholder. Exciting but professional. Under 300 words.

Write a LinkedIn post from a GHL agency owner sharing a lesson from working with [niche] businesses. Format: hook line + 3–5 short insight paragraphs + engagement question at the end. Conversational, no corporate speak. 150–250 words.

Write 5 Instagram captions for a GHL marketing agency. Mix: 1) Behind-the-scenes, 2) Client result (placeholder numbers), 3) Educational tip, 4) Motivational/mindset, 5) Offer/CTA post. Each with 3–5 relevant hashtag suggestions.

Write a 60-second TikTok/Reels script: "3 things [niche] businesses do that kill their leads." Hook in first 3 seconds. Fast-paced, punchy sentences. End with a CTA to follow or comment a word.

Create a 30-day social media calendar for a GHL agency targeting [niche] businesses. 4 posts/week (Mon, Tue, Thu, Fri). Mix: 40% educational, 20% social proof, 20% personal/brand, 20% promotional. Table: Day, Content Type, Topic, Platform.

Create a 5-slide Instagram Story sequence for a GHL agency using polls to engage followers and qualify leads. Each slide should move toward identifying a pain point and pointing to a solution. Include slide text and suggested poll options.

Write a weekly email newsletter for a GHL agency subscriber list. Sections: 1 quick insight/tip (150 words), 1 tool recommendation, 1 success story snippet (placeholder), and a PS with a soft CTA. Conversational, value-first. Under 400 words total.

Write 3 personal brand bio versions for a GHL agency owner: 1) Twitter/X (160 chars), 2) Instagram (150 words max), 3) LinkedIn headline + about section (300 words). Hook: [your name] helps [niche] businesses stop losing leads and start booking clients on autopilot.

Write a 5-minute YouTube script: "How to Set Up Automated Follow-Up in GHL for [Niche] Businesses." Structure: Hook (15s), intro + credibility (30s), step-by-step walkthrough (3 min), common mistakes (45s), CTA to subscribe + free resource (30s). Written for screen recording with talking head. Include B-roll suggestions.

Write a 10-tweet Twitter/X thread: "I built a $[X]k/month GHL agency in [timeframe]. Here's the exact playbook:" Tweet 1: Hook with results. Tweets 2–9: One lesson per tweet (niche selection, pricing, automation, hiring, retention, sales, systems, mindset). Tweet 10: CTA + resource link. Each tweet under 280 characters.

Create a 20-minute solo podcast episode outline: "The 5 GHL Automations Every [Niche] Business Needs." Include: intro hook (2 min), 5 automation breakdowns with real examples (3 min each), and a CTA to book a demo (2 min). Write detailed talking points for each segment. Conversational, not scripted word-for-word.

Write copy for a 10-slide LinkedIn carousel: "10 Signs Your [Niche] Business Is Leaving Money on the Table." Slide 1: Hook/title. Slides 2–9: One sign per slide with a 1–2 sentence explanation. Slide 10: CTA to DM or book a call. Each slide under 50 words. Designed for visual formatting.

Write a Facebook group post for a [niche] business community. Share a specific, actionable tip about lead follow-up that positions you as an expert. Format: bold opening statement, 3–5 bullet point tips, personal experience line, engagement question at the end. No direct selling. Pure value with subtle authority building.

Write a complete 30-minute discovery call script for selling GHL agency services to [niche] business owners. Phases: 1) Rapport & agenda (3 min), 2) Situation questions (5 min), 3) Pain discovery (7 min), 4) Impact/cost of inaction (5 min), 5) Solution presentation (7 min), 6) Close/next steps (3 min). Include exact questions to ask and transition phrases.

Write a proposal email to send within 2 hours after a successful discovery call with a [niche] prospect. Include: personal recap of their situation, 3 key problems you'll solve, your recommended package with deliverables, investment amount, timeline to first results, and a clear next step CTA. Professional but warm. Under 400 words.

Write a response script (verbal + email follow-up version) for when a [niche] prospect asks "What's your best price?" or tries to negotiate. Anchor to value and ROI, not cost. Include a cost-of-inaction calculation, comparison to hiring in-house, and a firm but friendly way to hold your price. Never discount — add value instead.

Write an email + SMS pair to create authentic urgency for a [niche] prospect who's interested but hasn't committed. Use real scarcity (limited client slots, onboarding capacity, or promotional pricing deadline). Not fake countdown timers. Email: explain the constraint. SMS: short reminder with deadline. Both should feel genuine, not manipulative.

Write the talk track for a 12-slide sales presentation for a GHL agency pitching to [niche] businesses. Slides: 1) Title, 2) Their world today, 3) The problem, 4) Cost of the problem, 5) The solution, 6) How it works, 7) What's included, 8) Case study, 9) Timeline, 10) Investment, 11) FAQ, 12) Next steps. Write what to SAY on each slide (not just bullet points).

Write a 5-touch follow-up sequence for a [niche] prospect who went silent after receiving a proposal. Day 1 (email): Gentle check-in. Day 3 (SMS): Quick bump. Day 7 (email): New value add or case study. Day 10 (SMS): Direct question. Day 14 (email): Professional "closing the file" breakup. Each escalates appropriately without being annoying.

Create a competitor comparison framework for when a [niche] prospect says "I'm also talking to [competitor]." Write: 3 questions to ask that highlight your strengths, a diplomatic comparison talking points script (never bash competitors), and a follow-up email that positions your unique advantages. Focus on GHL's automation and all-in-one benefits vs. fragmented solutions.

Write a phone script and follow-up email for reaching out to a warm referral in the [niche] space. The referrer is [referrer name]. Phone: open with the connection, ask about their current situation, offer value before pitching. Email: reinforce the call, include one resource, suggest next steps. Leverage the relationship without exploiting it.

Write an email offering a payment plan option to a [niche] prospect who wants to start but is cash-flow constrained. Present 2–3 payment options (monthly, quarterly, annual). Frame it as flexibility, not a discount. Include what's included at each tier and a deadline to decide. Under 250 words. Helpful, not desperate.

Write the email that accompanies sending a contract/service agreement to a new [niche] client. Summarize what they're signing up for, highlight key terms (duration, deliverables, start date), explain the signing process (e-sign link), and set expectations for what happens after they sign. Under 200 words. Excited but professional.

Write a pitch email for a 30-day pilot program for hesitant [niche] prospects. Include: what the pilot includes, success metrics you'll track, what happens at the end (continue or walk away), pricing for the pilot, and a strong risk-reversal guarantee. Frame it as "a test drive, not a marriage." Under 300 words.

Write an internal sales script for your team to use in the last 5 days of the month to close pending [niche] deals. Include: 3 opening approaches based on prospect status (warm, lukewarm, cold), rebuttals for the top 3 stalling objections, a legitimate bonus or incentive they can offer, and a "last call" email/SMS template. Written for internal team use with coaching notes.

Write a 3-email welcome sequence for new subscribers to a GHL agency's email list. Email 1 (immediate): Warm welcome + deliver promised resource + set expectations for email frequency. Email 2 (Day 2): Your story / why you started the agency + one quick win tip. Email 3 (Day 4): Best content roundup + soft CTA to book a call. Each under 200 words. Personality-driven.

Write a 3-email promotional campaign for a limited-time offer from a GHL agency targeting [niche] businesses. Email 1 (launch): Announce the offer with excitement + value stack. Email 2 (Day 2): Social proof + FAQ handling. Email 3 (final day): Last chance urgency + bonuses expiring. Include subject lines for each. Each under 250 words.

Write a 3-email re-engagement campaign for GHL agency subscribers who haven't opened emails in 60+ days. Email 1: "We miss you" + one compelling reason to come back. Email 2 (Day 3): Exclusive offer only for returning subscribers. Email 3 (Day 7): "Last email unless you want to stay" with one-click re-subscribe. Include subject lines optimized for cold opens.

Act as an email marketing strategist. Design a segmentation strategy for a GHL agency's email list of [niche] business owners. Define 5 key segments based on behavior and interest (e.g., new subscribers, engaged but not clients, past clients, webinar attendees, cold leads). For each segment: describe the audience, recommended email frequency, content type, and GHL tags to use.

Write a 5-email educational series for [niche] business owners that positions a GHL agency as the go-to expert. Email 1: "The #1 mistake [niche] businesses make with lead follow-up." Email 2: "How to automate your booking process in 15 minutes." Email 3: "The 3 metrics that predict if your marketing is working." Email 4: "Why most [niche] businesses waste 40% of their ad spend." Email 5: "The automation stack I'd build if I started a [niche] business today." Each under 250 words. Pure value, no selling until a PS line.

Write a 3-message sequence for [niche] prospects who started an application/intake form but didn't complete it. Message 1 (email, 1hr): Helpful reminder + address potential friction. Message 2 (SMS, 24hrs): Quick nudge with a direct link. Message 3 (email, 48hrs): Add social proof + offer assistance. Goal: recover 20–30% of abandoned applications.

Write a post-webinar email for attendees of a [niche] marketing webinar. Include: thank you for attending, top 3 takeaways from the session, replay link (placeholder), exclusive post-webinar offer with deadline, and a CTA to book a strategy call. Under 300 words. Make non-attendees regret missing it.

Create an A/B testing plan for a GHL agency's email campaigns to [niche] businesses. Define 8 tests to run over 8 weeks. For each test: what to test (subject line, send time, CTA placement, etc.), hypothesis, success metric, minimum sample size, and how to implement in GHL. Include a tracking template format. Written for a team member to execute independently.

Write a seasonal/holiday email campaign for a GHL agency to send to [niche] business owners around [holiday/season]. Include: timely hook tied to the season, a relevant offer or resource, urgency tied to the calendar (New Year planning, Q4 push, summer slowdown prep, etc.), and a CTA. Under 250 words. Festive but professional — not cheesy.

Create a 15-point email deliverability checklist for GHL agency owners. Cover: domain authentication (SPF, DKIM, DMARC), dedicated sending domain setup, warm-up schedule for new domains, list hygiene practices, content best practices (avoid spam triggers), optimal sending frequency, GHL-specific settings, monitoring tools, and what to do when emails hit spam. Written as a step-by-step guide a non-technical agency owner can follow.